Texture Release vs. Keratin Treatments: Which is Right for You?

All Shook Up Hair
Apr 6
4 min read

If you're looking to manage frizz, reduce styling time, or temporarily alter your natural curl pattern, you've likely come across both texture release and keratin treatments. At All Shook Up Hair in Battersea, we offer both options, but they serve different purposes and work best for different hair types. This guide will help you understand the differences and choose the best option for your hair goals.

Understanding Texture Release Treatments

Texture release is a chemical-free alternative to traditional relaxers, specifically designed for curly, coily, and textured hair. Unlike permanent straightening treatments, texture release temporarily alters your curl pattern while maintaining the integrity of your hair.

How Texture Release Works

The hair is thoroughly cleansed to remove buildup
A plant-based formula is applied to the hair
Heat is used to activate the formula and temporarily alter bonds
Hair is styled straight or with looser curls, depending on your preference

The result is smoother, more manageable hair that gradually returns to its natural texture over time (typically 4-6 weeks).

Best Candidates for Texture Release

Type 3 and 4 curly, coily, or kinky hair textures
Those seeking temporary reduction in curl pattern without permanent change
People with chemically treated or virgin hair
Those wanting to reduce styling time while maintaining styling versatility
Clients concerned about harsh chemicals

At All Shook Up Hair, our texture release treatments are performed with plant-based products that respect both your hair and the environment.

Understanding Keratin Treatments

Keratin treatments (sometimes called Brazilian blowouts) focus on adding protein to the hair shaft and sealing it in to reduce frizz and add shine. These treatments are primarily designed to smooth the hair rather than drastically alter curl patterns.

How Keratin Treatments Work

Hair is thoroughly cleansed with a clarifying shampoo
A keratin formula is applied section by section
The formula is sealed into the hair using high heat from flat irons
A waiting period (usually 72 hours) without washing is recommended

The results typically last 3-5 months, depending on hair type and maintenance.

Best Candidates for Keratin Treatments

Those with frizzy hair seeking smoothness without dramatic texture change
People with wavy, loose curly, or straight but unruly hair
Those wanting to decrease blow-drying time
Clients with color-treated hair seeking added protection and shine
Those who prefer wash-and-go styling with smoother results

Our styling services include consultations to determine which smoothing treatment best suits your hair type and desired outcome.

Key Differences Between Treatments

Chemical Composition

Texture Release: Generally formaldehyde-free, using amino acids and plant-based ingredients to temporarily alter the hair's texture.

Keratin Treatment: Many traditional formulas contain formaldehyde or formaldehyde-releasing compounds, though we at All Shook Up Hair prioritize low-chemical and formaldehyde-free options.

Effect on Curl Pattern

Texture Release: More dramatic temporary reduction in curl pattern; can turn tight coils into waves or straight strands depending on application.

Keratin Treatment: Less dramatic change to curl pattern; primarily reduces frizz while maintaining most of the natural wave or curl.

Longevity

Texture Release: Results typically last 4-6 weeks.

Keratin Treatment: Results typically last 3-5 months.

Hair Type Compatibility

Texture Release: Best for tighter curl patterns (3B-4C).

Keratin Treatment: Works well on multiple hair types but particularly beneficial for wavy and loosely curled hair (2A-3B).

Maintenance Requirements

Texture Release:

Can typically use regular sulfate-free products
Monthly treatments may be needed for consistent results
Gentler on color-treated hair

Keratin Treatment:

Requires sulfate-free products to maintain results
Less frequent treatments needed (every 3-5 months)
May cause some color fading in the first wash

How to Decide Which Treatment Is Right for You

Consider Your Hair Goals

Want significantly looser curls temporarily? Texture release may be your best option.
Want to reduce frizz while maintaining your basic texture? Keratin treatment might be ideal.
Looking for heat protection and shine? Both offer these benefits, but keratin treatments excel here.

Consider Your Lifestyle

Prefer washing hair frequently? Keratin treatments may last longer with proper care.
Want to switch between straight and natural styles? Texture release offers more versatility.
Have a busy schedule? Consider that keratin treatments require 72 hours without washing after application.

Consider Special Occasions

For weddings and special events, timing your treatment is crucial. We recommend:

Keratin treatments: Schedule 1-2 weeks before your event
Texture release: Schedule 1 week before your event

This timing allows the treatment to settle and gives us time to make any adjustments to your haircut or style before your big day.

Our Approach at All Shook Up Hair

At All Shook Up Hair, we prioritize:

Consultation First: We assess your hair texture, condition, and goals before recommending any treatment
Sustainable Options: We use eco-friendly and low-chemical formulations whenever possible
Hair Health: We won't recommend treatments that could damage your hair
Customization: We can adjust the intensity of either treatment to meet your specific needs

Post-Treatment Care

Regardless of which treatment you choose, proper aftercare is essential:

Use sulfate-free shampoos and conditioners
Apply heat protectant before using hot tools
Schedule regular trims at our salon to maintain hair health
Use leave-in conditioners to protect and nourish treated hair
Consider our specialized colour services for treated hair that needs color refreshing

Conclusion

Both texture release and keratin treatments offer unique benefits for different hair types and goals. The best choice depends on your natural texture, desired outcome, and lifestyle needs.

At All Shook Up Hair in Battersea, we're committed to helping you make the best decision for your hair. Our experienced stylists provide personalized consultations to determine whether texture release, keratin treatment, or perhaps another service altogether would best achieve your hair goals.

Ready to explore your options? Book a consultation with our texture specialists today, and let us help you achieve smoother, more manageable hair that still feels like you—only better.